Alttha DSP unites front-to-end process automation with programmatic digital media planning and activation.
Interoperability with search, social, and ad server platforms enable media professionals to plan and approach digital media strategies.
Billing automation within Alttha DSP creates seamless processes to reconcile delivery numbers and create/pay invoices easily.
Plan, negotiate, and track custom PMP offerings across thousands of premium publishers—without ever having to leave Alttha.
Reach unique segments across multiple touchpoints, attribute conversions to the appropriate device, and drill into performance data.
Leverage Natural Language Processing (NLP) to better understand semantics/tone and reach consumers in contextually relevant and brand safe environments.
Complement offline TV buys with set-top box data to target audience segments by program genre, dayparts, viewing habits, or tentpole events.
Target users in the moment with powerful geo-fencing capabilities—select granular points on a map, upload street addresses, or target places by category.
Target different audiences based on a variety of demonstrated behaviors, such as interest or intent, utilizing 40+ different data providers in Alttha.
Capture users driven to your site, organically or through paid media, with retargeting messaging. Drive conversions for users who have already shown interest.
